Make.com is what I use when Zapier hits a wall, here is the difference that actually matters
I used Zapier for years for simple automations and it was fine for straightforward trigger-and-action stuff. The moment I needed any logic beyond that, conditions, branching paths, handling data that came in different formats depending on the source, it got painful fast. Make.com is what I moved to and the difference is meaningful enough to be worth writing about.
The visual scenario builder is the first thing you notice. You are looking at an actual flow diagram of your automation rather than a linear list of steps. When you have a complex workflow with multiple branches that visual representation makes it dramatically easier to understand what is happening and where things might be breaking.
Routers are the feature that changed things for me most practically. You can split an automation into multiple paths based on conditions and set filter rules that determine which path each piece of data takes. If a form submission comes in from a certain source it goes one way, from another source it goes a different way. Add Fallback Routes for data that does not meet any of your defined conditions and nothing falls through the gap silently.
The AI Agent modules are a newer addition and they are genuinely useful. You can build an agent that uses an LLM to reason about incoming data, make decisions and then take actions in other apps like sending an email or creating a calendar event. That kind of conditional AI-driven logic built into an automation workflow used to require custom code.
Real-time webhooks handle instant data transfer from external apps so automations fire immediately rather than on a polling schedule.